SOMA came to IndieBo with previous experience developing digital platforms for film festivals, including the Colombian Film Festival NY. Over several editions, we designed and managed IndieBo’s platform, where audiences could discover films and short films, explore the program and continue to ticket purchase.

In 2020, the closure of movie theaters completely changed the role of that platform. The website stopped being a companion to the physical festival and became the main point of entry to an edition held entirely online.

SOMA reorganized the experience to connect the catalogue, film information, ticket purchase and digital viewing within a continuous journey, working alongside the provider responsible for transactions and streaming.

The experience built over previous editions made it possible to quickly transform a platform designed to support the festival into the tool that gave audiences access to it when the context changed completely.